[AutonomousVehicles] Hyundai is investing big into self driving technology

Cornelius Butler corn at butlernewmedia.com
Sun Dec 28 13:56:42 UTC 2025


Hyundai is investing big into self driving technology. Article link and
text are below.

Article Link:
https://insideevs.com/news/782878/hyundai-ev-autonomous-42dot-ces/?utm_source=chatgpt.com

Article Text:
Hyundai's Next Act: Raising Its Autonomous Driving Game
The Korean automaker makes some of the best EVs you can buy today. Now,
closing the gap with Waymo has become "a top priority."

Patrick George
By: Patrick George
Dec 27, at 12:00pm ET

When you buy an electric vehicle from the Hyundai Motor Group, you're
getting a car with lots of range, a ton of style, impressive performance
and some of the finest charging speeds in the business.

What you are not getting is something that will let you take your hands off
the wheel during a long highway road trip, or handle complex city streets,
traffic lights, and turns under human supervision. And considering the
scope of the Korean automaker's technology ambitions, that is becoming a
major challenge.

Keeping up with the likes of Tesla, Waymo and General Motors' Super Cruise
is about to be a major focus at Hyundai, according to multiple recent news
reports. The Korea Herald reports that Hyundai Motor Group Executive Chair
Euisun Chung visited the company's Korean autonomy subsidiary, called
42dot, earlier this week, and took a test ride in an autonomous Hyundai
Ioniq 6.

That prototype is said to use an end-to-end autonomous driving system,
meaning it takes raw sensor data from cameras, lidar, radar, and so on,
then uses that data to train a singular AI to operate the vehicle. While a
visit from the CEO isn't uncommon in the auto industry, The Korea Herald
and other outlets say the move was meant to show Chung's confidence in what
the group is developing.

And right now, Hyundai's autonomy efforts have felt a bit rudderless. 42dot
was acquired by Hyundai in 2022, but its chief Song Chang-hyeon—who also
led the automaker's Advanced Vehicle Platform division—stepped down
recently. News reports from Korea said that his departure may be tied to
the group's limited progress in self-driving tech. Besides well-known
players like Waymo, Hyundai also has to contend with AV newcomers from
China, many of whom are quickly making inroads into the rest of the world,
just as they are with passenger cars.


42dot Shuttle
Hyundai certainly isn't completely adrift in the world of autonomous
driving. It has a joint venture with auto supplier Aptiv called Motional
that has been testing prototype autonomous Ioniq 5s in several cities,
including Las Vegas, Pittsburgh, Los Angeles and Singapore. And Hyundai is
supplying Ioniq 5s to other AV services like startup Avride and, soon,
Waymo. The Korean company also owns robotics giant Boston Dynamics and is
working to integrate more automation into its factories.

But developing an end-to-end autonomous platform in-house, with minimal
reliance on outside partners, is increasingly seen as key to delivering the
future of mobility. (And it's a key driver of investor excitement right
now, perhaps more than ever, especially with EV sales expected to slow in
2026.) In the near term, drivers have shown that they're willing to pay to
subscribe to services like Super Cruise and Ford's BlueCruise.

On a long enough timeline, most automakers that want to move beyond just
being car companies see the need for a centralized, connected and automated
vehicle platform that can power everything from individual robotaxis to
fleets of driverless shuttles. And since these platforms will rely mostly
or entirely on electric vehicles, which are better platforms for AVs
anyway, this convergence of technologies—AI, EVs, software and
robotics—will likely drive more electric adoption in the future as well.

Hyundai certainly seems to get it. At CES in a few weeks, the automaker
said it will unveil its "AI Robotics Strategy" that includes a new Boston
Dynamics humanoid robot, AI learning and new approaches to automated
factories. It is unclear if Hyundai will also make any announcements
related to autonomous driving, but I wouldn't bet against it.
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