[GABS] Fwd: Social Media News: Moving Away from Twitter toward New Opportunities

Thu May 4 22:15:16 UTC 2023

Begin forwarded message:

From: National Federation of the Blind <webmaster at nfb.org>
Date: May 4, 2023 at 6:05:51 PM EDT
To: Armando Vias <armando at armandovias.com>
Subject: Social Media News: Moving Away from Twitter toward New Opportunities
Reply-To: Bounces+r.21070.8558774.2c1658cb6896bdbb at mailings.nfb.org

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News Brief: National Federation of the Blind Moves Away from Twitter, Establishes Mastodon Server and Account

Baltimore, Maryland (May 4, 2023): In light of recent events, including the laying off of Twitter’s entire accessibility team and changes to its API that have broken accessible Twitter clients used by our community, the National Federation of the Blind is realigning our social media presence. The biggest immediate change is the establishment of a new server and account on the federated social media network Mastodon.

As the transformative membership and advocacy organization of blind people across the fifty states, the District of Columbia, and Puerto Rico, the National Federation of the Blind will prioritize accessibility, inclusion, and the preferences of blind people as we adapt our social media strategy. Our move away from Twitter and toward Mastodon reflects these commitments. Advantages of Mastodon include an established accessibility culture (for example, the community sets an expectation of alt tags for images), the ability to tailor the experience in many ways to meet our community’s needs, and a number of highly accessible clients across Windows, Mac, iOS and Android.

“Twitter is no longer a platform we can support due to its complete lack of regard for equal access by the blind. While we do not want to abandon our supporters on Twitter and will continue to post content there, it will no longer be a primary source of our social media engagement,” said Mark Riccobono, President of the National Federation of the Blind. “The good news is that there are new and exciting opportunities in the social media space. We are thrilled to plant our flag in the fediverse with our new Mastodon server and first account, and we look forward to feedback from our community on how to take full advantage of the exciting possibilities that this network presents.”

Members of the National Federation of the Blind are invited to submit ideas on the use of our new nfb.social server by sending their thoughts to mastodon at nfb.org<https://u32452178.ct.sendgrid.net/ls/click?upn=mTCu8dGvOkl-2BXqaCK8sZ2XZsIV-2FIHwCJ1wu82RzQMT-2BYPFY1W898jzlXsLk2GsfbO5tbzPX-2BNThz-2FJVEDcoAnRKs-2BMGcvB-2BGCtOVp7ebis8-3D9GoU_n-2BTzTFsOazHJaSBVBfTtAK-2FZ0k38baIFl2hRcm2LNJMYTonsdI-2Br1UOcT6AYRt8T6xsfiadgTo7v-2BGR9P89bUwN1-2BHcGev2wQvkYKp1TyYrAhyMKJDz6OxjYgR9SXVBMKPIw3XBD3leZwZpCNvwe-2BvPtHyLxrt9hu84YZZfduz0fn8AEYlmLHBGE618mUsxUb2qmZRydaQcKL8H8clOTYHvxl26ScEKWpsDxWzCVenk-3D>. We want to hear your thoughts on whether NFB members should have individual accounts on the new server, how those accounts might be used, and any other ideas about how we should post, organize content, and take full advantage of Mastodon’s capabilities.

We urge everyone to continue to connect with us on the following social media channels:

  *   NEW: Mastodon at nationsblind at nfb.social<https://u32452178.ct.sendgrid.net/ls/click?upn=mTCu8dGvOkl-2BXqaCK8sZ2XZsIV-2FIHwCJ1wu82RzQMT-2BYPFY1W898jzlXsLk2Gsfb7mCcoD-2BcYhJaAMAwf7KB28Dey259xhGbP62AN6jh33U-3D9QLt_n-2BTzTFsOazHJaSBVBfTtAK-2FZ0k38baIFl2hRcm2LNJMYTonsdI-2Br1UOcT6AYRt8T6xsfiadgTo7v-2BGR9P89bU-2FJFXCbeis07dYb3-2FlBDsFA4AAB-2ByOnVQmmBGmrGUHtqTJS4qSq04yvFtNXc79UhEGYPnI3lo9u3Y0oX5mTi8yy1ts6OGdIk580WuaYuAaeCEV0zWf5u96R1aZw4tyHIy40LgK3BVjabMwmDTCdEnj4-3D>
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  *   TikTok at nations_blind<https://u32452178.ct.sendgrid.net/ls/click?upn=mTCu8dGvOkl-2BXqaCK8sZ2XZsIV-2FIHwCJ1wu82RzQMT-2BYPFY1W898jzlXsLk2Gsfbc1cu8Tins7eMxbMnelswvANa25H7a2U-2BxoNyzdqzRWk-3Df6Bb_n-2BTzTFsOazHJaSBVBfTtAK-2FZ0k38baIFl2hRcm2LNJMYTonsdI-2Br1UOcT6AYRt8T6xsfiadgTo7v-2BGR9P89bU2nIUohmXddNP84e1sXI-2B4nD4xtujTB3xHLxPSCx4hXtQGgrlZzkF2MP-2FA2brEuhImy4h5RIVbeyXsmccQM7l62am68CSfMnr8k-2FNC3p7uLD-2FHU7MmpXcPepaaO8hcuWXDZljrfMzWYuIK2NTpruaeA-3D>
  *   Instagram at nfb_voice<https://u32452178.ct.sendgrid.net/ls/click?upn=mTCu8dGvOkl-2BXqaCK8sZ2XZsIV-2FIHwCJ1wu82RzQMT-2BYPFY1W898jzlXsLk2GsfbJJ7nWrgeZD6TqAGRh4E59R8lQQ2GljFmKXo4bhBncIo-3D8Rqd_n-2BTzTFsOazHJaSBVBfTtAK-2FZ0k38baIFl2hRcm2LNJMYTonsdI-2Br1UOcT6AYRt8T6xsfiadgTo7v-2BGR9P89bU980WeMZD8eRJk4UnJWirzqtqCijyErE3kCvCGGhjS7zCUaG8VhLmTGsLbMp97iv68MYc70SnvNQD-2BpbKW12z8VW8obgvsAZkeiOUOkM4WKuHZqFY33qcEBq0A8WznDcIYCC-2BbKSeaJXPch4l-2Bqc7Hg-3D>

About the National Federation of the Blind

The National Federation of the Blind (NFB), headquartered in Baltimore, defends the rights of blind people of all ages and provides information and support to families with blind children, older Americans who are losing vision, and more. Founded in 1940, the NFB is the transformative membership and advocacy organization of blind Americans with affiliates, chapters, and divisions in the fifty states, Washington DC, and Puerto Rico. We believe in the hopes and dreams of blind people and work together to transform them into reality. Learn more about our many programs and initiatives at nfb.org.

CONTACT:

Chris Danielsen
Director of Public Relations
National Federation of the Blind
(410) 659-9314, extension 2330
(410) 262-1281 (Cell)
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