[Mdpobc] Fwd: [Nfbnet-members-list] PUSH BEVERAGES and NFB team up to support Braille literacy

Trudy Pickrel tlpickrel at hotmail.com
Thu Sep 20 20:22:02 UTC 2012



Trudy L Pickrel
President MD Parents Blind Children
Owner TLC by the Lake poodles

Begin forwarded message:

> From: David Andrews <dandrews at visi.com>
> Date: September 20, 2012 1:21:07 PM EDT
> To: nfbnet-members-list at nfbnet.org
> Subject: [Nfbnet-members-list] PUSH BEVERAGES and NFB team up to support Braille literacy
> 
> 
> FOR IMMEDIATE RELEASE
> 
> CONTACT:
> Chris Danielsen
> Director of Public Relations
> National Federation of the Blind
> (410) 659-9314, extension 2330
> (410) 262-1281 (Cell)
> cdanielsen at nfb.org
> 
> NFB Web: www.nfb.org
> 
> Push Email: info at pushbeverages.com
> 
> Push Web: www.pushbeverages.com
> 
> PUSH BEVERAGES and NFB team up to support Braille literacy
> 
> JULY 1 (New York, NY): PUSH Beverages launches their new PUSH-2-O bottled 20 ounce water today. The new PUSH-2-O label contains a message encouraging drinkers
> to learn more about and donate to Braille literacy. This message, designed by
> the National Federation of the Blind
> (NFB) reads “Support Braille literacy for the blind: Text “Braille” to 85944 to donate $5 to the National Federation of the Blind. Learn more at: www.nfb.org.”
> The NFB logo is also included.
> 
> Braille equips the blind with literacy in the exact same manner that print empowers the sighted. Yet, today fewer than 10 percent of blind children are
> learning Braille. The National Federation of the Blind has launched the Braille Readers are Leaders Literacy Campaign to improve Braille literacy and double
> the number of young Braille readers by 2015.
> 
> “We at Push Beverages feel that getting this very important message in so many hands and on so many desks, tables and gym bags will really make a difference
> to the NFB and Braille literacy,” stated a representative from Push. “It’s our turn to give back in every way we can.”
> 
> Dr. Marc Maurer, President of the National Federation of the Blind, said: “Braille is the key to success for blind children, but today too few are learning
> it. We are thrilled to team up with PUSH Beverages to spread the message of the critical importance of Braille literacy.”
> 
> Nicky Gacos, president of the National Association of Blind Merchants, an affiliate of the National Federation of the Blind, said: "PUSH Beverages has been
> a wonderful partner with Randolph-Sheppard vendors and other blind entrepreneurs. It is gratifying that the bottles we sell will now carry the message
> of Braille literacy, which has been integral to success for so many of us."
> 
> PUSH Beverages is a full-line beverage company with over thirty carbonated and noncarbonated drinks available in 12-ounce, 20-ounce and 2 liter packages
> under the PUSH®, PUSH-2-O® and TRIBE TEA® Brands. PUSH Beverages, new to the market in 2008, is currently sold in twenty-two states in the eastern United
> States and looking to spread west in the near future.
> 
> ###
> 
> About the National Federation of the Blind
> 
> With more than 50,000 members, the National Federation of the Blind is the largest and most influential membership organization of blind people in the United
> States. The NFB improves blind people’s lives through advocacy, education, research, technology, and programs encouraging independence and self-confidence.
> It is the leading force in the blindness field today and the voice of the nation's blind. In January 2004 the NFB opened the National Federation of the
> Blind Jernigan Institute, the first research and training center in the United States for the blind led by the blind. 
> 
> _______________________________________________
> Nfbnet-members-list mailing list
> Nfbnet-members-list at nfbnet.org
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