[musictlk] for kevin reeves

[Joshua Lester]

Aaron, please E-mail me offlist.
I'm having problems getting your songs to play, on Reverb Nation.
Thanks, Joshua

On 2/29/12, Aaron Lane <ajbd777 at gmail.com> wrote:
> Hey Kevin,
> Since you appear to know something about this, I thought I'd share my plan
> of action, and get your thoughts. We are currently recording our CD. I'm
> shopping around to get a good price for a logo and cover art. When recording
> is complete, I was planning to use Reverb nation for digital distribution,
> with them I can reach 40 plus outlets including the big ones for 59 dollars
> a year subscription. I have a CD maker lined up, it's VSG in saint louis,
> and I'm going to get a web site to sell hard copies of my CD. I'm going to
> contact any online stations I can find to get my music out there. How does
> this sound so far. Also here are some specific questions.
>
> How do I approach regular radio stations? do I call them first or just mail
> them a CD?
>
> what's the best way to get my CDs into the few music stores around?
>
> Thanks,
> Aaron Pops Lane
> http://www.reverbnation.com/ozarkrevival
> http://www.facebook.com/pops.lane
> ----- Original Message -----
> From: "Kevin Reeves" <lists at kevinreeves.net>
> To: "Tyler" <programmer651 at comcast.net>; "NFBnet Music Talk Mailing List"
> <musictlk at nfbnet.org>
> Sent: Wednesday, February 29, 2012 5:32 AM
> Subject: Re: [musictlk] planning to start a record label
>
>
>>I hate to be a wet blanket on some of this, but allow me to speak candidly
>>as a consumer and a musician who sells records.
>> It is not the record label who ships CD's and processes payments. That is
>> the distributer's job. With services like CD Baby and Tune core, musicians
>>
>> already have a distributer at there fingertips. There is no advantage to
>> shipping CD's yourself and processing credit cards. Yes, it may seem as
>> though you keep all the profits, but online payment gateways are very
>> expensive per month. Also, you would be unable to get your musicians into
>> iTunes, Amazon, etc because of lack of track record. None of us can get
>> our music there without the help of the above mentioned services. Also,
>> you lose out on the discoverability of your musicians being listed with
>> all of the digital delivery options that the above mentioned services
>> provide. If no one can find you, no one will buy and 100 percent of 0 is
>> still 0.
>> Also,  a publisher does not sell CD's either. Publishers deal with the
>> ownership of someone's catalog. They're the ones who get music cut by
>> other artists, secure sync rights for television, etc.
>> If you really want to set up a label and function as such, then you're
>> object is to fund the making of records. In a sense, you loan money to an
>> artist for them to make their album, which includes recording, mixing,
>> mastering, artwork and layout, pressing if you so choose, and submitting
>> to retailers. Then, you take a cut from those sales to pay yourself back.
>> That's called recoupable income. Lastly, with the advent of streaming
>> services like Spotify, RDO, Mog, Rhapsody, etc, the game is changing yet
>> again. People are moving to a subscription model for their musical
>> entertainment, which means that artists make about 4 cents per stream of a
>>
>> song. In short, my advice, don't reinvent the wheel. It's way harder than
>> it's worth and the return on investment isn't worth the effort. Again, I'm
>>
>> not trying to be a wet blanket, but I'm telling you like it is. I deal
>> with this stuff on a daily basis as a musician, producer, writer, etc.
>> Good luck.
>>
>> Kevin
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>
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