[nabs-l] CVS/pharmacy Enhancing Accessibility for the VisuallyImpaired To Its

T. Joseph Carter carter.tjoseph at gmail.com
Fri Aug 7 03:47:41 UTC 2009


It's a start.  Now if Target, Walmart, Best Buy, Safeway, and the 
hosts of other stores would make the same moves, we'd be good.

Joseph

On Thu, Aug 06, 2009 at 10:55:18PM -0400, Corbb O'Connor wrote:
> Thanks for sharing this, Sarah. What great news for all of us! A retail 
> store taking initiative to make touch screens accessible.
>
> Corbb
>
>
> On Aug 4, 2009, at 7:07 PM, Marty James wrote:
>
> and again, I ask "What about Script Talk if they really want to help the 
> blind?"
> Marty
>
> ----- Original Message ----- From: "Sarah Alawami" <marrie12 at gmail.com>
> To: "'National Association of Blind Students mailing list'" 
> <nabs-l at nfbnet.org>
> Sent: Tuesday, August 04, 2009 4:34 PM
> Subject: [nabs-l] CVS/pharmacy Enhancing Accessibility for the  
> VisuallyImpaired To Its
>
>
>> For Immediate Release
>>
>>
>> CONTACTS:
>>
>>
>> Mike DeAngelis
>>
>> CVS/pharmacy
>>
>> (401) 770-2645
>>
>>
>> Mitch Pomerantz
>>
>> American Council of the Blind
>>
>> (626) 372-5150
>>
>>
>> Adrianna Montague-Gray
>>
>> American Foundation for the Blind
>>
>> (212) 502-7675
>>
>>
>> CVS/pharmacy Enhancing Accessibility for the Visually Impaired To Its
>> Web Site and Store Point-of-Sales Devices
>>
>> Initiative Announced In Collaboration with State and National
>> Organizations for the Blind
>>
>>
>> WOONSOCKET, R.I., July 30, 2009:  CVS/pharmacy, the nation's largest
>> retail pharmacy, announced today that it is implementing functional
>> improvements to benefit its customers with visual impairments and  
>> other
>> disabilities.  The company has installed tactile keypads in all CVS
>> stores and it will enhance
>> its website in 2009.
>>
>>
>> Today's announcement is the result of a collaboration between
>> CVS/pharmacy, the American Foundation for the Blind, American Council 
>> of
>> the Blind and California Council of the Blind.  CVS/pharmacy's actions
>> were applauded by these groups.
>>
>>
>> "We are pleased to collaborate with organizations committed to  
>> advocacy
>> for the blind and introduce service enhancements in our stores and
>> online that will increase access for our visually impaired customers,"
>> said Helena Foulkes, Executive Vice President and Chief Marketing
>> Officer of CVS Caremark.
>>
>>
>> Point-of-Sale Improvements
>>
>> CVS/pharmacy's point-of-sale improvements are designed to assist
>> customers who cannot read information on a flat-screen point-of-sale
>> device and therefore cannot privately enter their PIN or other
>> confidential information.  All CVS stores have been equipped, at a
>> minimum, with a tactile device at both the front check-out counter and
>> the pharmacy counter to ensure that customers unable to use a
>> flat-screen keypad do not have to provide their PIN to a store  
>> employee.
>> The company is also training its store employees to provide  
>> appropriate
>> interaction with visually impaired customers regarding the use of the
>> new tactile devices.
>>
>> "Without tactile keys, blind and visually impaired people have no  
>> choice
>> but to share their PINs with strangers," explained Melanie Brunson,
>> executive director of the American Council of the Blind.  "Today's
>> announcement, and the collaboration that led to it, demonstrates
>> CVS/pharmacy's ongoing commitment to its blind and visually impaired
>> customers."
>>
>>
>> Web Site Access
>>
>> The initiative includes CVS/pharmacy's commitment to ensure that its
>> online pharmacy,  < http://www.cvs.com/
>> <mhtml:{1CB00C23-EFD6-45FF-ACC7-CD53E5BBEFE8}mid://00000006/!x-usc:http://ww
>> w.cvs.com/> > www.cvs.com
>> <mhtml:{1CB00C23-EFD6-45FF-ACC7-CD53E5BBEFE8}mid://00000006/!x-usc:http://ww
>> w.cvs.com/>  , is accessible to
>> persons with a wide range of disabilities, including blind computer
>> users who use a screen reader or magnification technology on their
>> computers and those who rely on a keyboard instead of a mouse.   
>> CVS.com
>> will implement these enhancements by the end of 2009.
>>
>>
>> "An accessible web site is crucial if people with vision loss are to
>> obtain goods, services and information on an equal footing," said Paul
>> Schroeder, vice president, programs and policy group of the American
>> Foundation for the Blind.  "We appreciate CVS/pharmacy's commitment to
>> ensure that CVS.com is usable by the broadest range of online  
>> consumers,
>> including those who have disabilities."
>>
>>
>> About CVS/pharmacy
>>
>> CVS/pharmacy, the retail division of CVS Caremark Corporation (NYSE:
>> CVS), is America's largest retail pharmacy with more than 6,900
>> CVS/pharmacy and Longs Drugs store locations. CVS/pharmacy is  
>> committed
>> to improving the lives of those we serve by making innovative and
>> high-quality health and pharmacy services safe, affordable and easy to
>> access, both in its stores and online at CVS.com. General information
>> about CVS/pharmacy and CVS Caremark is available at  <
>> http://www.cvscaremark.com/
>> <mhtml:{1CB00C23-EFD6-45FF-ACC7-CD53E5BBEFE8}mid://00000006/!x-usc:http://ww
>> w.cvscaremark.com/> > www.cvscaremark.com
>> <mhtml:{1CB00C23-EFD6-45FF-ACC7-CD53E5BBEFE8}mid://00000006/!x-usc:http://ww
>> w.cvscaremark.com/> .
>>
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