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<p class="MsoNormal"><span style="font-size:9.0pt;font-family:"Verdana","sans-serif";color:black;background:white">The best<b>
</b>way to improve the state of accessibility for consumers who are blind, deaf-blind or partially sighted at North American companies is to
<b>gain insight</b> and then <b>get the word out</b> to the people who can either make improvements themselves (the companies) or be catalysts for change (the consumers).
<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:9.0pt;font-family:"Verdana","sans-serif";color:black"><o:p> </o:p></span></p>
<p class="MsoNormal"><span style="font-size:9.0pt;font-family:"Verdana","sans-serif";color:black">My name is Sharlyn Ayotte, and I am the Founder of and Consumer Engagement Officer for T-Base Communications, a full-service accessible communications company
that specializes in producing accessible statements and bills on behalf of North America’s largest corporations and education providers.
</span><span style="font-size:9.0pt;font-family:"Verdana","sans-serif";color:black;background:white">The large volume of accessibility-related questions we receive from our customers tells us businesses are interested in learning about and improving the user
experience. </span><span style="font-size:9.0pt;font-family:"Verdana","sans-serif";color:black"><o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:9.0pt;font-family:"Verdana","sans-serif";color:black;background:white"><o:p> </o:p></span></p>
<p class="MsoNormal"><span style="font-size:9.0pt;font-family:"Verdana","sans-serif";color:black;background:white">Because there are few, if any, up-to-date stats from consumers who are blind, deaf-blind or partially sighted and because your feedback is the
<b>most valuable</b>,</span><span style="font-size:9.0pt;font-family:"Verdana","sans-serif";color:black"> we’ve put together a few questionnaires, each taking less than 5 minutes to complete, asking about experiences obtaining accessible statements and bills
from call centers, in-branch/in-store and online.</span><span style="font-size:9.0pt;font-family:"Verdana","sans-serif";color:black;background:white"><o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:9.0pt;font-family:"Verdana","sans-serif";color:black"><o:p> </o:p></span></p>
<div style="mso-element:para-border-div;border:none;border-bottom:solid windowtext 1.0pt;padding:0cm 0cm 1.0pt 0cm">
<p class="MsoNormal" style="border:none;padding:0cm"><span style="font-size:9.0pt;font-family:"Verdana","sans-serif";color:black">In the end, we’ll have a data-packed final report to share with our customers and with
<i>end-user </i><b>consumers across North America</b>, in an effort to help calibrate the user experience.
<o:p></o:p></span></p>
<p class="MsoNormal" style="border:none;padding:0cm"><span style="font-size:9.0pt;font-family:"Verdana","sans-serif";color:black"><o:p> </o:p></span></p>
</div>
<p class="MsoNormal"><span style="font-size:9.0pt;font-family:"Verdana","sans-serif";color:black"><o:p> </o:p></span></p>
<p class="MsoNormal"><span style="font-size:9.0pt;font-family:"Verdana","sans-serif";color:black">If you or someone you know is blind, deaf-blind or partially sighted, we need your help. We need to reach as many people as possible; with sufficient participation
we’ll have statistically sound results. We anticipate these results will not only increase awareness of accessibility in North America, but also influence future policies.<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:9.0pt;font-family:"Verdana","sans-serif";color:black"><o:p> </o:p></span></p>
<p class="MsoNormal"><a href="http://tbase.com/accessible-communications-calibrating-user-experience"><span style="font-size:9.0pt;font-family:"Verdana","sans-serif";color:#1F497D">Begin the questionnaire</span></a><span style="font-size:9.0pt;font-family:"Verdana","sans-serif";color:#1F497D">
</span><span style="font-size:9.0pt;font-family:"Verdana","sans-serif";color:black">and see below for two other ways you can support us.
<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:9.0pt;font-family:"Verdana","sans-serif";color:black"> <o:p></o:p></span></p>
<p class="MsoListParagraph" style="text-indent:-18.0pt;mso-list:l0 level1 lfo1"><![if !supportLists]><span style="font-size:9.0pt;font-family:"Verdana","sans-serif";color:black"><span style="mso-list:Ignore">1.<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-size:9.0pt;font-family:"Verdana","sans-serif";color:black">Share our initiative on social media with your followers. You can do so by simply going to our social media properties and sharing our tweets and status
updates on the following properties:<o:p></o:p></span></p>
<p class="MsoNormal" style="text-indent:36.0pt"><span style="font-size:9.0pt;font-family:"Verdana","sans-serif";color:black"><o:p> </o:p></span></p>
<p class="MsoNormal" style="text-indent:36.0pt"><a href="https://www.facebook.com/TBaseCommunity/posts/1598768563679059"><span style="font-size:9.0pt;font-family:"Verdana","sans-serif";color:#1F497D">Facebook</span></a><span style="font-size:9.0pt;font-family:"Verdana","sans-serif";color:#1F497D"><o:p></o:p></span></p>
<p class="MsoNormal" style="text-indent:36.0pt"><a href="https://twitter.com/TBaseComm/status/646346611132489728"><span style="font-size:9.0pt;font-family:"Verdana","sans-serif";color:#1F497D">Twitter</span></a><span style="font-size:9.0pt;font-family:"Verdana","sans-serif";color:#1F497D"><o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:9.0pt;font-family:"Verdana","sans-serif";color:black"><o:p> </o:p></span></p>
<p class="MsoListParagraph" style="text-indent:-18.0pt;mso-list:l0 level1 lfo1"><![if !supportLists]><span style="font-size:9.0pt;font-family:"Verdana","sans-serif";color:black"><span style="mso-list:Ignore">2.<span style="font:7.0pt "Times New Roman"">
</span></span></span><![endif]><span style="font-size:9.0pt;font-family:"Verdana","sans-serif";color:black">Invite friends and colleagues in the blind, deaf-blind and partially sighted community to participate. Simply copy and paste the text below in an email,
and include the link to the questionnaire. <o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:9.0pt;font-family:"Verdana","sans-serif";color:black"><o:p> </o:p></span></p>
<p class="MsoNormal"><i><span style="font-size:9.0pt;font-family:"Verdana","sans-serif";color:black">If you are a member of the blind, deaf-blind or partially sighted community, T-Base Communications would like to learn more about your experience receiving
accessible information formats. Completing the questionnaire takes approximately 5 minutes. Access the
</span></i><a href="http://tbase.com/accessible-communications-calibrating-user-experience"><i><span style="font-size:9.0pt;font-family:"Verdana","sans-serif";color:#1F497D">questionnaire</span></i></a><i><span style="font-size:9.0pt;font-family:"Verdana","sans-serif";color:black">
or call 1-800-563-0668 Ext. 1229 to receive the questionnaire in an alternate format of your choice.
</span></i><span style="font-size:9.0pt;font-family:"Verdana","sans-serif";color:black"><o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:9.0pt;font-family:"Verdana","sans-serif";color:black"><o:p> </o:p></span></p>
<p class="MsoNormal"><span style="font-size:9.0pt;font-family:"Verdana","sans-serif";color:black">Thank you in advance. Please don’t hesitate to contact me at
</span><a href="mailto:sharlyn@tbase.com"><span style="font-size:9.0pt;font-family:"Verdana","sans-serif";color:#1F497D">sharlyn@tbase.com</span></a><span style="font-size:9.0pt;font-family:"Verdana","sans-serif";color:black"> if you have any questions or would
like to chat further. <o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:9.0pt;font-family:"Verdana","sans-serif";color:black"><o:p> </o:p></span></p>
<p class="MsoNormal"><span style="font-size:9.0pt;font-family:"Verdana","sans-serif";color:black">Have a great day!
<o:p></o:p></span></p>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal" style="line-height:115%"><b><span lang="FR-CA" style="font-size:9.0pt;line-height:115%;font-family:"Verdana","sans-serif";color:#FF7900;mso-fareast-language:EN-CA">Sharlyn Ayotte<o:p></o:p></span></b></p>
<p class="MsoNormal" style="line-height:115%"><span lang="FR-CA" style="font-size:9.0pt;line-height:115%;font-family:"Verdana","sans-serif";mso-fareast-language:EN-CA">Consumer Engagement Officer<o:p></o:p></span></p>
<p class="MsoNormal" style="line-height:115%"><b><span lang="FR-CA" style="font-size:9.0pt;line-height:115%;font-family:"Verdana","sans-serif";mso-fareast-language:EN-CA">T-Base Communications<o:p></o:p></span></b></p>
<p class="MsoNormal" style="line-height:115%"><span lang="EN-US" style="font-size:9.0pt;line-height:115%;font-family:"Verdana","sans-serif";mso-fareast-language:EN-CA">Phone: 613-236-0866
<b>|</b> Toll free: 1-800-563-0668 <o:p></o:p></span></p>
<p class="MsoNormal" style="margin-bottom:12.0pt;line-height:115%"><span lang="EN-US" style="font-size:9.0pt;line-height:115%;font-family:"Verdana","sans-serif";color:#003366;mso-fareast-language:EN-CA"><a href="http://www.tbase.com/" title="blocked::http://www.tbase.com/
http://www.tbase.com/"><span style="color:blue">www.tbase.com</span></a></span><span lang="EN-US" style="font-size:9.0pt;line-height:115%;font-family:"Verdana","sans-serif";mso-fareast-language:EN-CA">
<b>|</b> Ogdensburg, NY <b>|</b> Ottawa, ON<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-bottom:12.0pt"><b><span lang="EN-US" style="font-size:9.0pt;font-family:"Verdana","sans-serif";mso-fareast-language:EN-CA">Have questions?</span></b><span lang="EN-US" style="font-size:9.0pt;font-family:"Verdana","sans-serif";mso-fareast-language:EN-CA">
We have answers.<a href="http://www.tbase.com/webform/ask-tbase"><span style="color:blue"> Just ask us! #asktbase</span></a>
<o:p></o:p></span></p>
<p class="MsoNormal" style="line-height:115%"><b><span lang="EN-US" style="font-size:8.0pt;line-height:115%;font-family:"Verdana","sans-serif";color:#FF7900;mso-fareast-language:EN-CA">ALL TOUCH POINTS. ALL ACCESS METHODS. ALL FORMATS.<sup>TM</sup></span></b><b><span lang="EN-US" style="font-size:9.0pt;line-height:115%;font-family:"Verdana","sans-serif";color:#FF7900;mso-fareast-language:EN-CA"><o:p></o:p></span></b></p>
<p class="MsoNormal" style="line-height:115%"><span style="font-size:8.0pt;line-height:115%;font-family:"Verdana","sans-serif""><o:p> </o:p></span></p>
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