[stylist] Blind driver challenge

Peter Mikochik mikochik at panix.com
Thu Feb 3 22:18:24 UTC 2011


hi
could you be specific about what the format should be.

thanks pete


On Thu, 3 Feb 2011, Bridgit Pollpeter wrote:

> Donna,
>
> I agree that we need to double our efforts to really push the media to
> recognize stories that exhibit the positive influence the Federation
> continues to display.
>
> I have written news releases for local efforts here, but the media does
> not always consider the story news worthy enough.
>
> I would love to assist you, or any other Federation group or person,
> with writing news releases.  As you know, there is a very specific
> formula for news releases, and I think when we follow the professional
> standards established by the media, they will pay more attention to
> material that they recognize.
>
> Anyway, I commend you for your efforts to promote the Federation and get
> the word out there.
>
> Bridgit
>
> Message: 9
> Date: Thu, 03 Feb 2011 09:11:53 -0500
> From: Donna Hill <penatwork at epix.net>
> To: Writer's Division Mailing List <stylist at nfbnet.org>
> Subject: Re: [stylist] Blind driver challenge
> Message-ID: <4D4AB7A9.2080801 at epix.net>
> Content-Type: text/plain; charset=ISO-8859-1; format=flowed
>
> Hi Bridgit,
> Thanks again. I would encourage people to contact their local media
> about this and other stories that concern us. I'll be writing a letter
> to the editor of our local papers today, and I think as writers, it
> would benefit the NFB, the public and the cause of all blind people, if
> we, as NFB members, would set aside some time to attempt to engage the
> media.  For instance, the Today Show has ways for viewers to give them
> feedback as do other shows, papers and magazines. The stories that have
> been run have comment sections on their sites where you can voice your
> thanks that a story was covered, explain things that were left out of
> the story or -- in the case of media that hasn't covered this or other
> NFB stories -- urge them to do so. Often you need to register, and I
> have signed up at several sites including NPR, the New York Times and
> the Washington Post so I don't have to do that, when something comes up.
>
> I urge anyone who is dissatisfied with the media's coverage of blindness
>
> issues to take advantage of  these opportunities, which are usually
> accessible for screen reader users.
>
> I know it gets frustrating, when you write and nothing happens, but PR
> is a game of small percentages resulting in big benefits. As media
> relations specialist for the NFB of PA, I wrote to 40 journalists in the
>
> Philly area, for instance, telling them that a local retired teacher and
>
> the president of the Philly chapter of the NFB went to Daytona. To my
> knowledge, none of them picked up the story. That is a disappointment to
>
> me, but it wasn't the first time and it won't be the last. Someone is
> reading those press releases, and maybe it'll take ten press releases or
>
> a hundred for that person to wake up, but that's the way it works, so I
> just grit my teeth and do it. I do wish I knew that other people in the
> rank and file of the NFB were working on this, though.
> Donna
>
> Read Donna's articles on
> Suite 101:
> www.suite101.com/profile.cfm/donna_hill
> Ezine Articles:
> http://ezinearticles.com/?expert=D._W._Hill
> American Chronicle:
> www.americanchronicle.com/authors/view/3885
>
> Connect with Donna on
> Twitter:
> www.twitter.com/dewhill
> LinkedIn:
> www.linkedin.com/in/dwh99
> FaceBook:
> www.facebook.com/donna.w.hill.
>
> Hear clips from "The Last Straw" at:
> cdbaby.com/cd/donnahill
> Apple I-Tunes
> phobos.apple.com/WebObjects/MZStore.woa/wa/viewAlbum?playListId=25924437
> 4
>
> Check out the "Sound in Sight" CD project
> Donna is Head of Media Relations for the nonprofit
> Performing Arts Division of the National Federation of the Blind:
> www.padnfb.org
>
>
> On 2/2/2011 10:53 PM, Bridgit Pollpeter wrote:
>> Lori and others,
>>
>> I know CNN and MSNBC ran stories on the Blind Driver Challenge too.
>> It is nice to see writers like Donna, though, who have the opportunity
>
>> to relay the story from the perspective of a blind person.
>>
>> I was disappointed that The Today Show did not touch on the story at
>> all.  I would say a blind man driving a car at the Daytona Speedway is
>
>> a rather news-worthy story.
>>
>> I notice that many Federation stories go unnoticed by major news
>> syndicates except for those on the east coast that have a working
>> relationship with the Federation.  A lot of our stories and
>> initiatives are rather big in terms of world events and human interest
>
>> yet we do not always get the proper attention.  Wonder why?
>>
>> Thankfully, we have people like Donna, and others, who are dedicated
>> to "getting the word out."
>>
>> Bridgit
>>
>>
>>
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