[stylist] Fees for professional writing

Sarah Massengale skmassengale at gmail.com
Wed Jun 15 18:59:20 UTC 2016


Hi Bridgit,

Thank you so much, your advice definitely gave me a great starting point.  I had no idea fees could be in that range.  I’ve done some PR writing, but it hasn’t been much.  I would absolutely love any material you can offer!

Thanks again,
Sarah
On Jun 15, 2016, at 2:52 PM, Bridgit Kuenning-Pollpeter via stylist <stylist at nfbnet.org> wrote:
> 
> Sarah,
> 
> Cool, this is what I often do. It's public relations writing.
> 
> Your fees can vary, depending mostly on you. You can set a fee per document, or per hours worked. Depending on the amount of time put into the material will determine if you charge per doc or per hour.
> 
> Don't under-sell yourself either. If you choose, you can create a sliding scale so if you freelance for say a nonprofit who may not have as much funds, you can charge less, and charge more for entities that have the ability to pay. Nonetheless, don't cheap-out on your rates because you don't want to lose business or are unsure of your abilities.
> 
> A $100 per hour is not unusual at all. It's actually a common lower-end fee for freelance work. I've seen as much as $2000 per hour, but this is more when targeting commercial businesses, so really, you set your own rates.
> 
> Have you done PR writing before? If you need any tips, I have material I can send you to assist in the type of writing you will be doing. I interned and worked for a PR firm and do freelance PR writing myself, though these days I do more story editing and copyediting for writer friends more than anything. But I have a lot of material on how to write PR material if you would like it.
> 
> Good luck.
> 
> Bridgit
> 
> -----Original Message-----
> From: stylist [mailto:stylist-bounces at nfbnet.org] On Behalf Of Sarah Massengale via stylist
> Sent: Wednesday, June 15, 2016 1:40 PM
> To: stylist at nfbnet.org
> Cc: Sarah Massengale <skmassengale at gmail.com>
> Subject: [stylist] Fees for professional writing
> 
> Hi everyone,
> 
> My name is Sarah Massengale, and I’m new to this list.  Mostly, my writing is a hobby, but I’ve recently started doing some business and professional writing.
> 
> I recently received a request to do some of this sort of writing for a small music academy in my area, however, I’m a bit at a loss because the employer would like me to determine my own fees.  The sorts of writing I may be doing are  radio announcements, newspaper press releases, text for the website and social media pages and letters to gather financial support for the academy.  I also may be doing some editing and proofreading.  Do any of you have an idea as to what an acceptable range of fees would be for these services?  Any help you can offer would be greatly appreciated.
> 
> Thanks,
> Sarah
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