[blindkid] Braille Alphabet Bracelet wins national People's Design Award

Debby B bwbddl at yahoo.com
Sat Oct 16 18:38:22 UTC 2010

Whoo hoo! Way to go Leslie!! Congrats!

bwbddl at yahoo.com

From: Leslie Ligon <atfirstsight at ligondesign.com>
To: blindkid at nfbnet.org
Sent: Sat, October 16, 2010 1:29:00 PM
Subject: [blindkid] Braille Alphabet Bracelet wins national People's Design 

The Smithsonian's Cooper-Hewitt, National Design Museum presented its fifth 
People's Design Award to the Braille Alphabet Bracelet Thursday, Oct. 14, at its 
11th annual National Design Awards gala in New York. White House Deputy Social 
Secretary Ebs Burnoughand fashion designer Cynthia Rowley announced the winning 
design and presented the award to Leslie Ligon, designer of At First Sight 
Braille Jewelry.

After thousands of votes were cast during the course of the People's Design 
Award competition, the Braille Alphabet Bracelet---a bracelet featuring the 
entire alphabet in Braille on the front and print in the back---emerged as the 
public's favorite design.

Ligon, the mother of a blind son, created the line of functional Braille jewelry 
to increase awareness of Braille literacy. According to the American Foundation 
for the Blind, as few as 10 percent of people who are legally blind learn to 
read and write Braille. Several studies indicate that at least 90 percent of the 
blind that hold jobs are Braille literate. Braille literacy enables the vision 
impaired to read and write for themselves and is often seen as a gateway to 
independence. A percentage of the company's net profits are donated to Braille 
literacy organizations, including National Braille Press and BrailleInk.
"I'm delighted that the public has chosen to honor the Braille Alphabet 
Bracelet, which looks good, communicates without a glance and feels great too!" 
said Bill Moggridge, director of the museum.
Marianne Cusato, designer of the Katrina Cottage, was selected as the first 
People's Design Award winner in 2006. Toms Shoes, a company that gives away a 
pair of shoes to a child in need for every pair sold, received the award in 
2007, and the Zo-n Hearing Aid took home the award in 2008. In 2009, the winner 
was the Trek Lime Bicycle, a coasting bike designed for the casual rider.

To watch her acceptance speech go to this link. 

Eirc Ligon (Leslie's husband)

-- Sincere best,


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