[nabs-l] Fwd: RFB&D is Changing Its Name

Mon Apr 11 18:30:26 UTC 2011

Yup!
It's politically correct garbage.
Blessings, Joshua

On 4/11/11, bookwormahb at earthlink.net <bookwormahb at earthlink.net> wrote:
> Groan. It’s a politically correct language move.
> Everyone knows you have to be disabled to get their books.  I liked the word
> Blind in there.
>
> -----Original Message-----
> From: Joshua Lester
> Sent: Monday, April 11, 2011 7:07 AM
> To: nabs-l at nfbnet.org
> Subject: [nabs-l] Fwd: RFB&D is Changing Its Name
>
> Just received this E-mail.
> Blessings, Joshua
>
> ---------- Forwarded message ----------
> From: Recording for the Blind & Dyslexic <enews at rfbd.org>
> Date: Mon, 11 Apr 2011 06:08:26 -0400 (EDT)
> Subject: RFB&D is Changing Its Name
> To: jlester8462 at students.pccua.edu
>
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> RFB&D® is Changing Its Name
>
> TO LEARNING ALLY(TM)
> ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
> ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
>
> April 2011
> Dear Member,
> I am personally reaching out to share with you the exciting news that
> Recording
> for the Blind & Dyslexic® has changed its name to Learning Ally.
> Changing the name of an institution such as Recording for the Blind &
> Dyslexic,
> with its rich history and tremendous network of 300,000 members, is
> not something
> we entered into lightly. Over the past year, we have worked closely with
> scores
> of students, parents, teachers, volunteers and others to explore the
> current state
> of the organization and chart its future.
> First and foremost, this transformation has been driven by our
> members. Our research
> and focus groups reveal that the most significant reasons for change
> come directly
> from individuals just like you:
>
> * Our member community is more diverse than ever before, including
> individuals with
> many different kinds of learning disabilities where access and reading
> are barriers
> to their learning.
>
> * The broad community of individuals in the U.S. who "learn
> differently" has grown
> significantly and a portion of these individuals are not blind or dyslexic.
> Our
> current name limits our ability to reach the wider base of individuals who
> could
> benefit from our services.
>
> * And most significant of all, a universal issue expressed by the vast
> majority
> of our members surveyed is that they don't want to be typecast.
>
> When told about the news of our new name, a freshman in college who began
> using
> RFB&D in second grade said:
>
> "Finally. . .I'm tired of typing out that long name - and I
>
> don't like being labeled as Dyslexic!"
>
> This anecdote echoes the sentiment of countless thousands of members. They
> don't
> want to be referred to as "disabled"; they simply want to enjoy equal
> access and
> opportunities to learn and succeed like anyone else. Our new name goes
> directly
> to the heart of supporting them.
>
> We will continue to serve and support you. We are excited about the
> future and hope
> you will encourage your friends, parents, teachers, and others in your
> community
> to become a "Learning Ally" to help us reach more individuals with
> tools for educational
> success. Be sure to visit our new website at LearningAlly.org
> [http://r20.rs6.net/tn.jsp?llr=dpqs87bab&et=1105071856555&s=141376&e=001YGrkofVxs5lIPkLv43pjva4x5C-r54u9sEmSElPAdAZaVvxUXPiEnxgfjcHua9vACO8wcs-p3CuyFy347uJG1bBX7tUwc6A8K8_67Yt-Xrn_7qp-vZe3mg==]
> to learn more about FREE Membership opportunities, FREE software and
> our NEW APPLE
> APP which now makes our books compatible with your favorite Apple device.
>
> Thank you again for allowing us to help in your pursuit of learning and in
> your
> support of RFB&D, and now Learning Ally, as we move forward to serve
> even more individuals
> in the future.
> Andrew Friedman
> President & CEO
> ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
>
> 25%
>
> ©2011 Learning Ally, Inc. All Rights Reserved. LearningAllyTM, Making
> Reading Accessible
> for AllTM, the "Access" icon, Recording for the Blind & Dyslexic®,
> RFB&D®, Learning
> Through Listening®, the "Heart and Headphones" design and all
> trademarks and service
> marks are owned by Learning Ally, Incorporated.
>
> ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
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