[Cash-and-caring] Impact of Blindness Quiz Outreach

[Ramona Walhof]

Thank you, Mark, for that information.  That surprises me, especially with the number of email addresses that had names I recognize in them.  Still, there were a lot I did not know, too.  

I sent out a list of true/false questions to the subcommittee.  So I think we should just put them out the first of March and advertise the quiz again.  Perhaps we can get it to  people who didn't know about it the first time around. 

Ramona 
  ----- Original Message ----- 
  From: Riccobono, Mark 
  To: Cash & Caring Committee (cash-and-caring at nfbnet.org) 
  Sent: Wednesday, February 27, 2013 8:44 AM
  Subject: [Cash-and-caring] Impact of Blindness Quiz Outreach


  Colleagues,

   

  We ran the list of email addresses provided by Conchita from the quiz against the current list of subscribed email addresses receiving the NFB Imagineering Our Future newsletter. The results are better than I anticipated:

  21% - 68 out of 319 were duplicates.

   

  This suggests that we did reach a number of people outside of the typically reached circle of the Federation communication. Now, I am certain that the impact number is not 79% as many people might give an email address for this quiz that is different from the one they would use for communications day to day. Therefore, we may have members who gave an alternate email address that is not the one we use for the e-newsletter. Even with that in mind, the number is certainly better than what my guess would have been.

   

  Mark

   

   


   

   

  Mark A. Riccobono, M.S.ed

  Executive Director, Jernigan Institute

  NATIONAL FEDERATION OF THE BLIND

  200 East Wells Street at Jernigan Place

  Baltimore, Maryland 21230

  Phone: (410) 659-9314 ext. 2357

  Fax: (410) 659-5129

  Email: mriccobono at nfb.org

  Twitter: @Riccobono

  Web: www.nfb.org

   

   



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