[Cash-and-caring] Impact of Blindness Quiz Outreach

[Hoby Wedler]

This is excellent news. Thanks for putting these figures together, Mark. Much better than I expected as well.

-- Hoby


From: Riccobono, Mark 
Sent: Wednesday, February 27, 2013 7:44 AM
To: mailto:cash-and-caring at nfbnet.org 
Subject: [Cash-and-caring] Impact of Blindness Quiz Outreach

Colleagues,

 

We ran the list of email addresses provided by Conchita from the quiz against the current list of subscribed email addresses receiving the NFB Imagineering Our Future newsletter. The results are better than I anticipated:

21% - 68 out of 319 were duplicates.

 

This suggests that we did reach a number of people outside of the typically reached circle of the Federation communication. Now, I am certain that the impact number is not 79% as many people might give an email address for this quiz that is different from the one they would use for communications day to day. Therefore, we may have members who gave an alternate email address that is not the one we use for the e-newsletter. Even with that in mind, the number is certainly better than what my guess would have been.

 

Mark

 

 


 

 

Mark A. Riccobono, M.S.ed

Executive Director, Jernigan Institute

NATIONAL FEDERATION OF THE BLIND

200 East Wells Street at Jernigan Place

Baltimore, Maryland 21230

Phone: (410) 659-9314 ext. 2357

Fax: (410) 659-5129

Email: mriccobono at nfb.org

Twitter: @Riccobono

Web: www.nfb.org

 

 



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