[Job-Listings] Employment Opportunity: Senior Product Marketing Manager

dandrews920 at comcast.net dandrews920 at comcast.net
Wed Mar 9 19:14:34 UTC 2022


Passing this job opportunity along.

Senior Product Marketing Manager
Full-Time // Remote

Work at a company that respects you and offers a position with a purpose!
The Senior Product Marketing Manager will develop and execute creative, forward-thinking product marketing strategy, internal and external messaging, plans, and campaigns to achieve technology, marketing, and sales goals. In this senior role, you will know our products and become an expert on the accessibility market, competition, and target audience over time.
This will enable you to create plans, strategies, and campaigns that position our solutions to solve unique challenges and create new opportunities.

The ideal candidate will thrive in a fast-paced environment and have fun shifting between product development and market needs. You have experience with digital marketing, SAAS, and enjoy everything in between. You can take something complex and make it simple. You also have a keen ability to understand the complexities of SAAS technologies and translate capabilities into compelling value propositions for internal and external stakeholders.

Our powerful testing, documentation, and collaboration tools are engineered to make digital accessibility at scale possible. We do not expect you to have experience in the accessibility space, we will teach you. You like to collaborate with forward-thinking teams, including the broader marketing team, product management, product development, sales, and customer success to develop innovative programs that drive results. You love what you do and are passionate about product marketing management and helping people with needed accessibility at the same time!

Responsibilities:
Learn our solutions inside and out. Use that knowledge to shape messaging that conveys a differentiated value proposition and benefits both within our company and to clients.
Work with the product management team to identify target audience, market challenges, solution positioning and translate that into a compelling value proposition and go-to-market strategy.
Understand competitive solutions, messages, and value propositions.
Create strategies to effectively manage our teams to support strategic campaigns.
Develop product marketing plans and GTM campaigns to support strategic goals for our solutions.
Keep in lockstep with the sales team and development teams to ensure alignment and collaboration in market facing activities.
Collaborate with product management to lead cross-functional efforts to support product launches. Coordinate with marketing in developing marketing launch plans to release new solutions to the market.
Work with the marketing team to create content that supports our strategy and campaigns, ensuring consistent communication of compelling value propositions.
Enjoy being self-directed and self-motivated.
Knowledge, Skills and Abilities:
5+ years of SAAS product marketing experience required.
Experience with accessibility would help, but not required.
Ability to think both strategically, tactically, and express it to the team.
Strong figure it out mentality, creative-thinking, interpretation and problem-solving skills.
Excellent verbal and written communication skills.
Self-motivated and works with limited direction.
Organized with ability to follow-up on and manage details.
Team player.
Strong leadership skills.
Applicants must be currently authorized to work in the United States on a full-time basis and be in the eastern time zone.
Education:
Bachelor’s degree from an accredited college or university or equivalent industry experience.
Job Type: Full-time

If you have a passion for excellence and want to work with an outstanding team of experts, working in an exciting, challenging, fast-paced environment for the world’s leading assistive technology company, please send your resume to careers at tpgi.com.

Vispero actively seeks to develop greater levels of diversity in our workforce and in our pipeline of future employees. We are committed to attract and retain candidates who have a passion for their work and encourage all individuals to apply. Vispero is an Equal Opportunity Employer.
https://www.tpgi.com/senior-product-marketing-manager/

Maggie Stringer
Phone: (443) 750-0070
Email: ravensfan784 at gmail.com
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