[MABM] Business owners needed for independent study

[Zimnik, Kennedy]

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[National Federation of the Blind logo and tagline live the life you want]<nfb.org>
Business Owners Needed for Independent Study

The National Federation of the Blind is searching for blind and low-vision small business owners or employees who are heavily involved in running the business's online presence to participate in one hour of user testing of the accessibility and usability of a business managing platform. Compensation of $150.00 will be provided. If you meet the following criteria and are interested in participating, please email me.

Please note, in addition to this short questionnaire, there will be an additional ten minute phone call to determine whether or not you are a fit for this particular study. To start, please answer the questions below:

  1.  You are over the age of 18 and mostly/completely rely on screen reading software on your computer.
  2.  You are heavily involved in managing the business's online presence (as an owner or as an employee, not a freelancer).
  3.  The business has to have a physical location as well as an online presence and is Business to Customer, not Business to Business.
  4.  The business is either a retail business (grocery store, pharmacy, pet store, etc.) or provides a service in one of the following six groups:
     *   Group 1. Plumbers, electricians, builders and HVAC services
     *   Group 2. Financial, tax or insurance services
     *   Group 3. Fitness (personal trainer/yoga)
     *   Group 4. Health and beauty (beauty salons/hairdressers/ physiotherapy, etc.)
     *   Group 5. Events (party planners/weddings/funerals, photographers)
     *   Group 6. Educational (tutors/music teachers/professional coaching)
  5.  In addition to your computer, you have access to a second device: phone, tablet with internet connection, or a landline. Also you consent to being observed remotely and recorded while conducting user testing.

If interested, please confirm that you meet all of the above criteria and, if so, please reply to sdubnow at nfb.org<https://nfb.org/civicrm/mailing/url?u=22798&qid=5953275> with the subject line "Small merchant BUILD study" and the following information:

Name:
Phone Number:
Date of Birth:
Screen reader used on computer/laptop:

Thank you.


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National Federation of the Blind | 200 E Wells Street | Baltimore, MD 21230 | 410-659-9314
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