[MABM] Business owners needed for independent study

[Zimnik, Kennedy]

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[National Federation of the Blind logo and tagline live the life you want]<nfb.org>
Business Owners Needed for Independent Study

The National Federation of the Blind is searching for blind and low-vision small business owners or employees who are heavily involved in running a business's online presence to participate in one hour of user testing of the accessibility and usability of a business management platform. Compensation of $150.00 will be provided. If you meet the following criteria and are interested in participating, please email me at sdubnow at nfb.org<https://nfb.org/civicrm/mailing/url?u=22912&qid=5955224> with the subject line "Small merchant BUILD study"

Requirements for Participation:

1. You are over the age of 18 and mostly/completely rely on screen reading software on your computer.

2. You are heavily involved in managing a business's online presence (as an owner or as an employee).

3. You/the business cannot have or have ever had a Google My Business account.

4. The business has to have a physical location (where customers can go) and ideally an online presence, or you/your business is willing and interested in having an online presence.

5. The business is a retail business (grocery store, pharmacy, pet store, etc.) or provides a service from the following six groups:

  *   Group 1. plumbers, electricians, builders, and HVAC services
  *   Group 2. financial, tax, or insurance services
  *   Group 3. Fitness (personal trainer, yoga)
  *   Group 4. Health and beauty (beauty salons, hairdressers, physiotherapy, etc.)
  *   Group 5. Events (party planners, weddings, funerals, photographers)
  *   Group 6. Educational (tutors, music teachers, professional coaching)
  *   Other: If you do not see your business category represented here, please give a description of what you do

6. In addition to your computer, you have access to a second device: phone, tablet with internet connection, or a landline. Also you must consent to being observed remotely and recorded while conducting user testing.

Please note that if you meet the above requirements, there will be an additional ten minute phone call to determine whether or not you are a good fit for this particular study.

If interested, please reply to sdubnow at nfb.org<https://nfb.org/civicrm/mailing/url?u=22912&qid=5955224> with the subject line "Small merchant BUILD study" and the following information:

Name:

Phone number:

Email address:

Date of birth:

Screen reader used on computer/laptop:

Thank you.


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