[Nfb-web] Fw: HFI webcast: The Evolving Institutionalization of Usability

[Everett Gavel]

Hello,

Has anyone here read this book yet, which came out in '04?  There's not one
mention of anything that sounds close to 'accessibility' in all the mentions
of usability.  I'm going to check out the webcast and white paper, and
thought some here might like to, too.  But has anyone here read this
particular book yet?

Thanks,
Everett
www.everettgavel.com


----- Original Message ----- 
From: "Human Factors International" <hfimail at mail3.humanfactors.com>
Sent: Thursday, July 16, 2009 1:37 PM
Subject: HFI webcast: The Evolving Institutionalization of Usability


> HFI Webcast and White Paper
>
> "The Evolving Institutionalization of Usability: User Experience as
Strategy"
>
> Join us for a special rebroadcast of this popular webcast.
> http://www.humanfactors.com/downloads/webcasts.asp
>
> July 23, 2009
> 3:30pm Eastern Time (US)
>
> How has the institutionalization of usability evolved?
>
> Since the publication of Dr. Eric Schaffer's book, Institutionalization of
Usability, A Step-by-Step Guide, in 2004, there has been a quiet revolution
in interface design and development processes. Institutionalization has been
moving ahead as more and more companies take a serious and comprehensive
approach to user experience. User-centered design is being applied across
organizations and throughout the design cycle. The institutionalization of
user experience is becoming not just wider, but deeper, as well.
>
> In this webcast, Eric Schaffer and Susan Weinschenk explore how the
institutionalization of usability has evolved beyond classic usability,
significantly contributing to conversions, revenue, and market share, making
it an essential component of overall organizational strategy. Topics
include:
>
>  - User experience in the age of multiple channels
>  - Adding value with persuasion engineering
>  - User experience as strategy
>  - The importance of an executive champion
>
> Join Eric and Susan as they use concrete examples to highlight the
advances in applying institutionalization as strategy.
>
> Get your free white paper now:
> "The Evolving Institutionalization of Usability: User Experience as
Strategy"
> http://www.humanfactors.com/downloads/webcasts.asp
>
>
> About HFI
> HFI is the world's leading strategic advisor and provider of user
experience design services to the private and public sectors. HFI's
Schaffer-Weinschenk MethodT process for user-centered design is built on
principles from human-computer interaction, ergonomics, psychology, computer
science, and marketing. Via an integrated blend of strategy, assessment,
research, design, validation, and institutionalized usability, including
training, HFI's customers routinely experience material increases in key
corporate performance indicators as result of their efforts.
>
> Contact HFI
> Human Factors International
> Phone: 800-242-4480
> Email: hfi at humanfactors.com
>
-------------- next part --------------
A non-text attachment was scrubbed...
Name: EmailMastheadvWebcastWhitepaper.jpg
Type: image/jpeg
Size: 11440 bytes
Desc: not available
URL: <http://nfbnet.org/pipermail/nfb-web_nfbnet.org/attachments/20090716/a0089ebf/attachment.jpg>
-------------- next part --------------
A non-text attachment was scrubbed...
Name: FreeWebcastandWhitepaper.jpg
Type: image/jpeg
Size: 2377 bytes
Desc: not available
URL: <http://nfbnet.org/pipermail/nfb-web_nfbnet.org/attachments/20090716/a0089ebf/attachment-0001.jpg>
-------------- next part --------------
A non-text attachment was scrubbed...
Name: frametop.jpg
Type: image/jpeg
Size: 451 bytes
Desc: not available
URL: <http://nfbnet.org/pipermail/nfb-web_nfbnet.org/attachments/20090716/a0089ebf/attachment-0002.jpg>
-------------- next part --------------
A non-text attachment was scrubbed...
Name: frameleft.jpg
Type: image/jpeg
Size: 308 bytes
Desc: not available
URL: <http://nfbnet.org/pipermail/nfb-web_nfbnet.org/attachments/20090716/a0089ebf/attachment-0003.jpg>
-------------- next part --------------
A non-text attachment was scrubbed...
Name: frameright.jpg
Type: image/jpeg
Size: 314 bytes
Desc: not available
URL: <http://nfbnet.org/pipermail/nfb-web_nfbnet.org/attachments/20090716/a0089ebf/attachment-0004.jpg>
-------------- next part --------------
A non-text attachment was scrubbed...
Name: framebottom.jpg
Type: image/jpeg
Size: 451 bytes
Desc: not available
URL: <http://nfbnet.org/pipermail/nfb-web_nfbnet.org/attachments/20090716/a0089ebf/attachment-0005.jpg>
-------------- next part --------------
A non-text attachment was scrubbed...
Name: Eric2008.jpg
Type: image/jpeg
Size: 3332 bytes
Desc: not available
URL: <http://nfbnet.org/pipermail/nfb-web_nfbnet.org/attachments/20090716/a0089ebf/attachment-0006.jpg>
-------------- next part --------------
A non-text attachment was scrubbed...
Name: susan2009_small.jpg
Type: image/jpeg
Size: 2910 bytes
Desc: not available
URL: <http://nfbnet.org/pipermail/nfb-web_nfbnet.org/attachments/20090716/a0089ebf/attachment-0007.jpg>
-------------- next part --------------
A non-text attachment was scrubbed...
Name: arrow.gif
Type: image/gif
Size: 132 bytes
Desc: not available
URL: <http://nfbnet.org/pipermail/nfb-web_nfbnet.org/attachments/20090716/a0089ebf/attachment.gif>
-------------- next part --------------
A non-text attachment was scrubbed...
Name: greyline580.jpg
Type: image/jpeg
Size: 357 bytes
Desc: not available
URL: <http://nfbnet.org/pipermail/nfb-web_nfbnet.org/attachments/20090716/a0089ebf/attachment-0008.jpg>