[nabs-l] Advertising to Blind People: How is it Done?

[Jewel]

Where do I find ACB Radio?

On 11/7/11, Alena Roberts <alena.roberts2282 at gmail.com> wrote:
> I know that ACB radio advertises about products and services for the blind.
>
> Alena
> On Nov 7, 2011, at 7:40 AM, Jewel wrote:
>
>> Good morning! Today my English professor brought up a good questgion
>> that is related to an assignment we'll be doing in class. The
>> assignment is to analyze an advertisement, such as in a magazine or on
>> television. We will be discussing the alternative for me today, but I
>> wanted to get some ideas from you all.
>>
>> How do companies such as JAWS and GMA Games advertise to their
>> audience, blind people? What format do they use, and can you give an
>> example of advertisement? What about Apple and their VoiceOver...how
>> did they advertise their builtin screenreader to blind people? Can you
>> give me examples of advertisements directed to blind people as the
>> audience, and what format they are in?
>>
>> Thhank you for any input you can provide.
>>
>> ~Jewel
>>
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