[Nfbk] Freakonomics Podcast
Melanie Peskoe
melaniepeskoe at gmail.com
Mon Dec 22 20:32:17 UTC 2014
This is a very interesting concept. Similarly, I once read a book for a class called Nudge. It discusses the many ways consumers' choices are "nudged" in one way or another by influences like product placement of opt-out versus opt-in theories. Very thought provoking.
> On Dec 22, 2014, at 3:24 PM, Kevin Pearl via Nfbk <nfbk at nfbnet.org> wrote:
>
> While listening to the Freakonomics podcast today, I heard a former Federationist, Ron Milliman. He appears about 7 minutes and 30 seconds into the show.
>
> Here is a blurb from the page:
>
> + Ronald Milliman, a longtime professor of marketing at Western Kentucky University who, in part because he went blind, became a scholar of sound. We discuss a few of his many studies, including “Using Background Music to Affect the Behavior of Supermarket Shoppers” and “The Influence of Background Music on the Behavior of Restaurant Patrons.”
>
> Below is a link to the web page where you can ear the podcast.
>
> http://freakonomics.com/2014/12/18/time-to-take-back-the-toilet-a-new-freakonomics-radio-podcast/
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